Podcasts

healthcare marketing

Episode 35: Hey, you wanna risk Starbucks?

April 28, 2020

In this semi-weekly edition of the wonderful Purple Tie Guys Podcast, we talk about what’s happening during our time in quarantine. We discuss what healthcare providers should be doing to help their businesses while they’re in lock down. And we discuss whether it’s safe to go through drive-thrus at all.

healthcare marketing

Episode 33: When you CAN do something but maybe you shouldn’t. Part Deux. Return to Deux.

March 19, 2020

This is a continuation from the previous podcast topic: When you can do something, but it’s not really a good idea to do that thing that you can do. It’s not that you aren’t completely capable of doing the thing, but maybe you just can’t do it to the point of being profitable for you …

Episode 33: When you CAN do something but maybe you shouldn’t. Part Deux. Return to Deux. Read More »

healthcare marketing

Episode 32: When You CAN Do Something But You Shouldn’t Do Something

March 12, 2020

So, this episode is definitely PG-13 because of mild language. While trying to explain how you get from “teeth whitening” to “anal bleaching” you really have to put a PG-13 label on there. And it’s a wild ride, let me tell you! But in all seriousness, we touch on a few topics regarding letting people …

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healthcare marketing

Episode 31: We’re spitballing this entire episode, just so you know!

March 5, 2020

This week we talk about communication. We delve into the wonderful, terrible world of corporate/business email. We also talk about a host of other things including: Slack Facebook Messenger Zoom Skype Google Hangouts WhatsApp Here is our referral link to get G Suite – https://refergsuite.app.goo.gl/rBLF Use this code for 20% off your first year basic plan …

Episode 31: We’re spitballing this entire episode, just so you know! Read More »

healthcare marketing

Episode 30: If you’re a good fit for everyone … then you’re a GREAT fit for everyone!

February 27, 2020

In this episode we explain why we skipped a week. The beach may have been involved. Then we discuss a lot of things, including why the parking spots at … not … the … beach … are outlined in weird rectangles. Enjoy!

healthcare marketing

Episode 29: I Can’t Believe Some People Don’t Have An Inner Monologue

February 13, 2020

Today we talk about Lead Magnets! It’s really interesting what people will give away for some of your information, if not for some money. Then we get into the muddy waters of the Virtual Assistant. We also ramble a good bit. Enjoy!

healthcare marketing

Episode 28: How Hot Is That Volcano? Get A Sample. Use Your Hands.

February 6, 2020

This episode is all about automations that are removing the need for human operators. This could be something as dangerous as rescuing people from a burning building, or something as mundane as taking an order at a fast food restaurant. We also touch on electric, self-driving vehicles. Here’s the link to the Tesla Semi we …

Episode 28: How Hot Is That Volcano? Get A Sample. Use Your Hands. Read More »

healthcare marketing

Episode 27: It’s Easier To Get More Out And Really Load Up That French Fry

January 23, 2020

Part Deux. Return to Deux. In this episode we talk about points 4 through 8 of the top 8 of SEO trends. Also, UI vs UX. Here’s the picture we referenced.

healthcare marketing

Episode 26: That’s Rad! Let’s Do That!

January 16, 2020

On this Part One of the top 8 trends for SEO in 2020, we talk about points 1 through 4. We argue. We discuss. We generally do all the typical antics you’ve come to know and love.

healthcare marketing

Episode 25: I Want the 18 TB 12 Max Quad Pro … You Know … Whatever

January 9, 2020

What happens when everything turns into a subscription? Your phone. Your house. Your car. Everything. We’ve got subscriptions for healthcare, subscriptions for iPhones, heck, even Volvo is offering a subscription for new Volvo vehicles! We talk about the pros and cons of the subscription life and how it affects businesses and consumers.

healthcare marketing

Episode 24: The Electric Company Called Me And Said, “$800, Please!”

January 2, 2020

Happy New Year! 2020: The Year of Hindsight, The Year of 20/20 Vision! There. Done with those lame ass jokes. We can move on now. This episode is all about creating content, and how you can use your other activities to generate content. We talk about creating courses to sell or give away on your …

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healthcare marketing

Episode 23: Where they get out there and graffle? Grapple? Giraffes.

December 26, 2019

This rambling disaster of an episode starts off with us discussing creating a brand for a new company and transitions into reminiscing about past business ventures and what we did wrong with them. The moral of the story is if you want to be a serial entrepreneur you need to be ready to fail because …

Episode 23: Where they get out there and graffle? Grapple? Giraffes. Read More »

healthcare marketing

Episode 22: Just A Five Pound Box of Random Chocolates Shoved In

December 19, 2019

Merry Christmas! It’s that time of year, folks. And what better way to move capitalism forward than by buying gifts for all your clients? We went a little overboard with our purchases, but that’s okay. We made our clients feel special, and that’s all that matters in the end. Also, Robert feels like he’s being …

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healthcare marketing

Episode 21: We’re Gonna Sue Them and Make a Ton of Money

December 12, 2019

Today we’re going to get slightly (very slightly) political and talk about ADA compliance. But Blake, I hear you saying through your computer screens, what does ADA compliance have to to with marketing and websites and the internet? We’ll, Karen, it has a lot to do with, and we break down some of the dos …

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healthcare marketing

Episode 20: Are You Going To Break In At Night And Say I’m Going To Run Facebook Ads?

December 5, 2019

Today we’re answering some burning questions from “the internet.” These questions were found in several of the free marketing groups that Robert is part of. He tries to steer people in the right direction, but then he gets hit with questions like these. Stick around for some really hard hitting questions!

healthcare marketing

Episode 19: Hang On, I’ve Gotta Valley Girl This

November 21, 2019

When you have a customer that you’ve completed the work for and they’re ready to move on, there’s NO REASON to force them to stay. If they’ve completed their contractual obligation and they want to move their website to another host, Let. Them. Go.  By forcing someone to stay with you after they’re ready to …

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healthcare marketing

Episode 18: Our Embroidered Shirts Looked Banger

November 14, 2019

Not to sound too much like a middle-aged white dude, but our embroidered shirts DID look banger. In this episode we talk about the Southern Medical Association Regional Assembly in Birmingham, AL. and what it took to for Robert get up on stage after a 20 year hiatus. We met a LOT of doctors this …

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healthcare marketing

Episode 17: Like I Don’t Know What I’m Experiencing In My Own Life

October 31, 2019

On this episode of The Purple Tie Guys podcast, we talk about what happens when you get your Facebook Ad account shutdown. Y’all, we do this for you so you don’t have to. Robert almost busted a blood vessel, he was so angry. 

healthcare marketing

Episode 16: I Bake A Mean Banana Bread

October 24, 2019

Today we’re going to talk about starting your own YouTube channel! Don’t worry, it’s very simple to get started. We’ll give you tips on what hardware you need to have to get started, and we’ll give you advice on what to do on the actual channel as far as art, etc. YouTubers to find some …

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healthcare marketing

Episode 15: When The Internet Was Young And Frivolous

October 17, 2019

We’re talking about blogs. Big blogs, little blogs, blogs of all shapes and sizes. We talk about WordPress and Joomla and Drupal and Wix and Squarespace and on and on and on. We’ll give you some insight into which platform you should pick for your needs, and we give advice when it comes to moving …

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healthcare marketing

Episode 14: Meetings about meetings. Emails about emails. Podcasts about podcasts.

October 10, 2019

On this episode, we go through setting up a new podcast, what kind of equipment you need, where to host and what to talk about. SOURCE: Episode 14: Meetings about meetings. Emails about emails. Podcasts about podcasts.

healthcare marketing

Episode 13: In Which Robert Gets Interviewed

October 10, 2019

Robert sits down (virtually) with Randy Glick, Executive Director of the Southern Medical Association. They talk about promoting and marketing medical practices using the Internet. SOURCE: Episode 13: In Which Robert Gets Interviewed

healthcare marketing

Episode 14: Meetings About Meetings. Emails About Emails. Podcasts About Podcasts.

October 10, 2019

On this episode, we go through setting up a new podcast, what kind of equipment you need, where to host and what to talk about.

healthcare marketing

Episode 12: That’s A Crappy Power Play

September 27, 2019

On this episode we talk about the importance of reviews, how you can steer your audience to give you the best reviews possible, and what to never do when you’re trying to get honest reviews. Source: Episode 12: That’s A Crappy Power Play *Auto-generated Transcription* 00:00:01.430 Welcome to this episode of Purple Tie Guys. Today …

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healthcare marketing

Episode 11: I Wasn’t Going To Introduce Us

September 27, 2019

Content. The backbone of all good SEO. There’s different types. Different platforms. Different qualities. And we’ll talk about all of them (mostly all of them) here today. Source: Episode 11: I Wasn’t Going To Introduce Us

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