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One of the more complicated parts of being a healthcare provider is attracting and retaining patients. The competition is tough, with many physicians, therapists, chiropractors, optometrists, and dentists vying for a limited supply of potential clients. For some health care providers, hiring a full-service marketing agency to help them promote their practice may not be …

12 Important Healthcare Marketing Strategies & Ideas to Attract Patients Read More »

If you’ve set your sights on growing your practice this year, you’ll know that growing the business isn’t as straightforward as you would like it to be. Not only are you working to position your clinic ahead of the competition in your neighborhood, but you’re competing against practitioners in areas outside your vicinity. It’s an …

7 Effective Healthcare Promotions for Your Practice: Targeting the Right Patients Read More »

Here are some of the most effective healthcare marketing strategies you can use to sustain your practice.  A reality in which we all go back to the life we had before the pandemic is becoming less plausible every passing day. Almost every business model transformed overnight when businesses had to lock their doors. But in times like …

The Best Healthcare Marketing Strategies for a World Coping with COVID-19 Read More »

A well-optimized and thoughtfully designed healthcare website takes trial and error. And like most digital tools, your healthcare website needs to be revisited regularly to make sure all moving parts are functioning as required.   Website design in the healthcare industry is never a ‘set it and forget it’ process – it’s ongoing because design trends …

Does Your Healthcare Website Need a Redesign? Read More »

Healthcare has been sluggish to embrace digital transformation due to its complexity, legal limits, conservative attitude, and truly astonishing diversity in demands and capabilities of organizations and patients.  Despite these obstacles, healthcare is one of the sectors that can benefit the most from digitalization. And one place where this is most relevant is the healthcare …

Top 10 Features Your Healthcare Website Should Include Read More »

This article is going to focus on the 17 best strategies any healthcare marketing agency can use to boost your online presence. These are in no particular order, except number 1. You really have to do number 1. 1. Build A Website Your website is likely to be the best healthcare marketing tool that you …

Doctors: Here’s 17 Ways A Healthcare Marketing Agency Promotes Your Practice Read More »

Healthcare providers work hard to earn the trust of their patients. Even though the purpose is to keep individuals healthy, you still want to keep in touch with them in case they need you.  When something goes wrong, email marketing for healthcare professionals can ensure that you are the first person they call. You can …

The Importance of Email Marketing for Healthcare Professionals – 3 Informative Reasons Read More »

Medical and healthcare websites benefit the most from search engine optimization since their success is largely dependent on how quickly people can find them online. Whether you are a hospital, a product-based healthcare business, or a private practice, SEO efforts have become the go-to solution for all your inbound healthcare marketing needs.  Luckily, because of …

Healthcare SEO: Here’s The Top 7 Things You Should Be Wary Of Read More »

People are increasingly relying on their mobile phones and other electronic gadgets for their daily activities, including managing their health. It implies that medical websites must be up to date, effective, and user-friendly. Websites are becoming more valuable than ever before to organizations, and medical offices are a part of it. The growth of healthcare …

7 Most Important Reasons Why User Experience Matters Healthcare Websites Read More »

Healthcare marketing is a vital component for growing your practice sustainably. Without a strategy, there wouldn’t be a high influx of patients, and even loyal followers might stop using your services one-by-one.  The healthcare industry is evolving fast. In the past, the industry was based on volume and the physician was at the center. But now, it has become …

5 Reasons Why Healthcare Marketing Is The Most Important Advertising Strategy Read More »